Robert J. Sigg
President
Performance One Media, LLC

In Country Television to Sponsor Johnny Sauter and ThorSport Racing No. 13 at Nashville

Sandusky, Oh. (March 30, 2010) – In Country Television, a full spectrum network with programming directed towards the outdoors enthusiast, will sponsor Johnny Sauter and the ThorSport Racing No. 13 team this weekend at Nashville Superspeedway. ICTV is fully owned and operated by Rob Sigg of Performance One Media.

ICTV is currently available to over 33 million Dish Network (Channel 230) and DirectTV (Channel 344) subscribers. Millions more have access to its content via live streaming on www.incountrytelevision.com. Current programming focuses on hunting, fishing, motorsports, equine, and other outdoor recreational activities.

“Partnering with ThorSport is perfect for us,” said Rob Sigg, president and CEO of In Country Television. “ThorSport is deeply involved in two activities that we carry on ICTV, motorsports and equestrian. ThorSport Racing is one of the top teams in the NASCAR Camping World Truck Series and ThorSport Farms has built a very strong reputation in just a few short years in the equestrian world. We look forward to our partnership with ThorSport blossoming and getting the In Country Television brand out there to the NASCAR fans. We hope they all check us out either on Channel 230 on Dish Network, Channel 344 on DirecTV, or on the web.”

With over 80 years of combined television experience, Sigg and the staff at Performance One Media are experts in national television programming, advertising, and distribution.

The Nashville 200 at Nashville Superspeedway is set for Friday April 2 with the green flag scheduled for shortly after 8 P.M. Eastern. The race will be televised live on SPEED and on select affiliates of MRN Radio nationwide as well as Sirius NASCAR Radio Channel 128 (XM104).